I’m an insatiably curious strategy and marketing leader obsessed with creative problem-solving and compelling storytelling — all in the name of better understanding human behavior to solve brand challenges.

Throughout my decade of experience in the world of advertising and media, I’ve thrived in creating order and inspiration amidst ambiguity, leading brands and cross-functional teams to success within social, influencer marketing, digital, and emerging media.

I love asking why, breaking down complex marketing problems into digestible briefs and strategies, and turning creative ideas into actionable marketing plans. Dedicated to the idea that vision without action is a daydream, and action without vision is a nightmare.

Currently leading brands to social and creator content greatness at Blue Hour Studios.

Passionate about list-making and pie-baking. Midwest born, Brooklyn based. 

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Background Check

Experience

Hyphen — Brooklyn, NY

Freelance Brand Strategist & Marketing Consultant

2022 - Present

Blue Hour Studios — NYC

Brand Strategy Director, Associate Strategy Director

2020 - 2022

Horizon Media — NYC

Associate Strategy Director, Strategy Supervisor, Sr. Strategist, Strategist

2015 - 2020

dscout — Chicago, IL

Research Analyst

2015

News America Marketing — Chicago, IL

Account Associate, Account Coordinator

2013 - 2015

Brands & Clients

Disney, Amazon, Nordstrom, Unilever, Taco Bell, Nike, American Express, Kraft-Heinz, Toyota, L’Oreal, Petco, Constellation Brands, Capital One, Church & Dwight, ThirdLove, Sleep Number, Eko & Walmart, Optum, Partnership to End Addiction, Dean Foods, LG, YouTube, Samsung, Walgreens

Education

Indiana University

School of Journalism — Advertising & Public Relations